Why Buy From You When Selling?

Why Buy From You When Selling?

Storytelling when selling is one of the most effective marketing strategies nowadays. We live in an information-overloaded world. And your company’s story can pull your audience out of the overwhelming digital noise. If told correctly. But why are stories a primary...
Sales Is All About Service

Sales Is All About Service

When was the last time you received a call from a sales rep? Regardless of what they are selling or how they went about their service? How did it make you feel? Did you feel defensive? Irritated? Now imagine you are that sales rep. Do you feel desperate?...
Tips To Plan A Successful Sales Growth Strategy

Tips To Plan A Successful Sales Growth Strategy

Only just over a month until 2018, which means that Sales Growth planning season is almost upon us. Numbers need crunching, processes need defining, and sales objectives need agreeing. Nobody is better positioned than sales operations to drive the organisation to...
Negotiation Is Silence

Negotiation Is Silence

“Speech is silver, but silence is golden” is a fitting quote to describe one of the most powerful tactics in negotiation, which is, well, silence. One of the key aspects of negotiation is that both parties need a “footing” for a negotiation to take place. To find if...
Old Fashioned Sales

Old Fashioned Sales

The more things change, the more they stay the same. This old adage holds true in many industries and the sales industry is certainly no exception. It seems there is a belief held by many of the so-called “gurus” of sales development that if you’re...
Horse’s Ass Will I Do It The Old Way!!

Horse’s Ass Will I Do It The Old Way!!

This weekend I was speaking with a friend of mine while he was helping me with some landscaping at home. I was venting about how I am writing an article about “Old Fashioned Sales” as I was sick of people saying that to be successful in sales one can’t do it the “old...
The Art Of Setting The Right Price

The Art Of Setting The Right Price

One of the secrets of a successful and profitable business is the right pricing of the products. When done correctly, product pricing can improve your sales performance, creating the foundation for a business that will prosper in the long run. Otherwise, get your...
Get To The Point When Selling Over The Phone

Get To The Point When Selling Over The Phone

Brevity is an important aspect of any time constricted business interaction such as sales. However, with the myriad of distractions here and there, it can be challenging for sales agents to focus and just get to the point when selling over the phone. There are...
Negotiation Is Silence

Spring Cleaning Your Business

Spring cleaning is a term which means a thorough cleaning of a house or a room. It is a tiring task, but highly necessary nonetheless. In the business context, spring cleaning means revisiting the basics of your business, improving what is working and fixing what is...