by Garret Norris | Feb 21, 2019 | Business Tips, Infographic
Brand positioning is a vital process where most companies spend their time to create, reflect, and produce unique products for their target audience. Reis and Trout (Positioning: The Battle of Your Mind) define positioning as “an organised system for finding a window...
by Garret Norris | Feb 7, 2019 | Infographic
Unique selling proposition (USP) is what makes your business different from everyone else in your market. A strong, unique point of difference can help you attract and retain customers and reduce client churn. That said, pinpointing your USP requires some hard...
by Garret Norris | Jan 28, 2019 | Business Tips
As an executive, being an effective leader to your employees is not a mastered skill that you can quickly develop in just one sitting. Being an effective leader requires much training that can be supervised by executive coaches. Today, most executives are not only...
by Garret Norris | Jan 21, 2019 | Infographic
It is no doubt that most businesses in Australia experienced sales draught during the last months of 2018. But another year has finally come, and this is an excellent opportunity for businesses to collect all their reigns again and go back in track with their sales...
by Garret Norris | Jan 7, 2019 | Infographic
The business industry’s definition of leadership became an ever-changing focus during the years that have passed. Today, emotional intelligence is one of the factors that mostly affects the well-being of a company’s leaders, and the modernity of people’s perception...
by Garret Norris | Dec 20, 2018 | Infographic
Customers see value on products and services if they will gain more benefit upon purchase. When making a purchase, a customer values a product’s benefit higher than its function. For example, a customer doesn’t buy a drill to have a drill. He buys a drill to have the...
by Garret Norris | Dec 14, 2018 | Business Tips
Hiring the best salespeople for your company can give you a lot of benefits especially in acquiring more sales for your company. To achieve this, executives should have a critical time to prepare for hiring qualified candidates for their company’s needs. Some of this...
by Garret Norris | Dec 7, 2018 | Business Tips, Infographic
Are you wondering why your sales are starting to slow down? This time of the month in Australia where most consumers are either on vacation or just simply not visiting stores because of the humid and hot weather outside has a significant effect on businesses that...
by Garret Norris | Nov 29, 2018 | Business Tips
Are you beginning to wonder why your sales start to slump this season? This season in Australia seems to be very crucial for many businesses since most people take vacations in different parts of the globe. These results in slowing down business operations and sales,...
by Garret Norris | Nov 22, 2018 | Infographic
For most businesses around the world, the holiday season is a really big deal. It’s an opportunity to bring in sales and increase revenue but with a lot of going on during this season, there’s no guarantee that people will be coming through your door. Coming up with...
Brand Positioning: Forming the Right Image to your Customer’s Minds21/02/2019
6 Ways to Develop a Unique Selling Proposition07/02/2019
5 Reasons Why You Need an Executive Coach28/01/2019
6 Ways to Get your Business Back on Track this 201921/01/2019
Emotional Intelligence in Business and Leadership: 6 Strategies to Apply It In Your Workplace07/01/2019