by Sarah El-Moselhi | Jun 30, 2020 | Latest Business News and Trends
Grinners are Winners: How Laughter in Leadership is Linked to Increased Productivity As I am writing this our boss is sending us jokes. Actually, I was writing a serious article, and equally as important, but sometimes you just need to LOL! Now when you’re at the helm...
by Sarah El-Moselhi | Jun 11, 2020 | Latest Business News and Trends
Never has the skill of connecting with your customer been so important than now, during times of change, uncertainty and shifting behaviours. How do you define these times? That unique period in your life when you spent more time at home than any other time, not...
by Garret Norris | Feb 21, 2019 | Business Tips, Infographic
What is SMART when it comes to Brand...
by Garret Norris | Feb 7, 2019 | Infographic
Unique selling proposition (USP) is what makes your business different from everyone else in your market. A strong, unique point of difference can help you attract and retain customers and reduce client churn. That said, pinpointing your USP requires some hard...
by Garret Norris | Jan 28, 2019 | Business Tips
As an executive, being an effective leader to your employees is not a mastered skill that you can quickly develop in just one sitting. Being an effective leader requires much training that can be supervised by executive coaches. Today, most executives are not only...
by Garret Norris | Jan 21, 2019 | Infographic
It is no doubt that most businesses in Australia experienced sales draught during the last months of 2018. But another year has finally come, and this is an excellent opportunity for businesses to collect all their reigns again and go back in track with their sales...
by Garret Norris | Jan 7, 2019 | Infographic
The business industry’s definition of leadership became an ever-changing focus during the years that have passed. Today, emotional intelligence is one of the factors that mostly affects the well-being of a company’s leaders, and the modernity of people’s perception...
by Garret Norris | Dec 20, 2018 | Infographic
Customers see value on products and services if they will gain more benefit upon purchase. When making a purchase, a customer values a product’s benefit higher than its function. For example, a customer doesn’t buy a drill to have a drill. He buys a drill to have the...
by Garret Norris | Dec 14, 2018 | Business Tips
Hiring the best salespeople for your company can give you a lot of benefits especially in acquiring more sales for your company. To achieve this, executives should have a critical time to prepare for hiring qualified candidates for their company’s needs. Some of this...
by Garret Norris | Dec 7, 2018 | Business Tips, Infographic
Are you wondering why your sales are starting to slow down? This time of the month in Australia where most consumers are either on vacation or just simply not visiting stores because of the humid and hot weather outside has a significant effect on businesses that...
KNOCK KNOCK: WHY LAUGHTER IN LEADERSHIP PAYS DIVIDENDS30/06/2020
FIVE STEPS FOR BRANDS TO EARN CUSTOMER TRUST POST-COVID AND GROW11/06/2020
What is SMART when it comes to Brand Positioning?21/02/2019
6 Ways to Develop a Unique Selling Proposition07/02/2019
5 Reasons Why You Need an Executive Coach28/01/2019