Does Your Sale Team Ask the Right Questions?

Does Your Sale Team Ask the Right Questions?

Asking the right questions is critical for each conversation you have with customers. Perhaps, all the sales training you have participated in have taught you that to sell to customers; you have to know their needs – that your goal is to solve their problems, rather...
Why Selling Your Vision is Better

Why Selling Your Vision is Better

What does Selling Your Vision really mean? The key differentiators between winning brands and feeble ones are the latter is selling their product instead of their vision. Truth be told, most companies start their sales on-boarding process by communicating their ideas....
What is your Why Statement?

What is your Why Statement?

A business, regardless of its size and industry, operates on three tiers. Firstly, what they do. Secondly, how they do it. And finally, why they do it. The first two levels are likely axiomatic to most businesses. However, only a handful of business owners genuinely...
Drive Business Success by Driving Sales

Drive Business Success by Driving Sales

Innovation and technology are, without a doubt, the hottest topic on many companies’ agendas these days. However, the problem is as more businesses would like to integrate these two aspects into their core strategy, more and more tend to overlook the importance of...