Why Customer Engagement Matters?

Why Customer Engagement Matters?

In our previous post, we have discussed why driving sales is an important element to drive business success. Without your sales team, you will not be able to qualify and close new business. And there will be no one to put actual weight on your marketing messages. It...
Does Your Sale Team Ask the Right Questions?

Does Your Sale Team Ask the Right Questions?

Asking the right questions is critical for each conversation you have with customers. Perhaps, all the sales training you have participated in have taught you that to sell to customers; you have to know their needs – that your goal is to solve their problems, rather...