by Sienna Anderson | Jul 15, 2026 | Management and Leadership, Sales Coaching, Sales Training
Why coaching, behaviours, and sales process consistency matter more than individual talent Every sales team has one person who seems to stand out. They consistently achieve targets, win major accounts, and appear to have a natural ability to connect with customers....
by Sienna Anderson | Jul 1, 2026 | Business Tips, Sales Training
Turning transactional relationships into strategic partnerships At first glance, everything looked fine. The account had been stable for years. Orders were still coming through. Meetings were happening. Reports were being delivered. On paper, it looked like a healthy...
by Sienna Anderson | Jun 16, 2026 | Business Tips, Management and Leadership, Sales Coaching, Sales Training
Improving Productivity Through Better Communication A sales team gathered for their weekly meeting. Fifteen people joined the call. The meeting ran for an hour. Updates were shared, reports were reviewed, and everyone returned to work. The problem? Most of the...
by Sienna Anderson | Jun 2, 2026 | Business Tips, Sales Training
How better questioning can uncover objections early on It looked like a straightforward deal from the outside. The customer had agreed to the initial meeting, showed interest in the solution, and even nodded along during the presentation. The salesperson left the...
by Sienna Anderson | May 18, 2026 | Business Tips, Sales Training
The difference between commodity selling and consultative selling Many salespeople find themselves stuck in the same frustrating cycle. A customer shows interest, a proposal is sent, and then the conversation quickly turns to price. Before long, the salesperson is...