What is your “Why” Statement?

What is your “Why” Statement?

A business – regardless of its size and industry – operates on three tiers: 1) What we do, 2) How do we do it, and 3) Why do we do it. The first two levels are likely axiomatic to most businesses. However, only a handful of business owners genuinely know why they do...
Drive Business Success by Driving Sales

Drive Business Success by Driving Sales

Innovation and technology are – without a doubt- the hottest topic on many companies’ agendas these days. The problem is that, as more businesses would like to integrate these two aspects into their core strategy, more and more tend to overlook the importance of...