by Garret Norris | Feb 21, 2019 | Business Tips, Infographic
What is SMART when it comes to Brand Positioning? Now you need to identify your brand’s uniqueness and determine what differentiates you from your competition. Firstly, determine how your brand is currently positioning itself. Secondly, identify your direct...
by Garret Norris | Feb 7, 2019 | Infographic
Unique Selling Proposition, USP, is what makes your business different from everyone else in your market. A strong, unique point of difference can help you attract and retain customers and reduce client churn. That said, pinpointing your USP requires some hard...
by Garret Norris | Jan 21, 2019 | Infographic
It is no doubt that most businesses in Australia experienced sales draught during the last months of the year. But another year has finally come, and this is an excellent opportunity for business recovery. To collect all their reigns again and go back in track with...
by Garret Norris | Jan 7, 2019 | Infographic
The business industry’s definition of leadership became an ever-changing focus during the years that have passed. Today, emotional intelligence is one of the factors that mostly affects the well-being of a company’s leaders. And the modernity of people’s perception...
by Garret Norris | Dec 20, 2018 | Infographic
Customers see value on products and services if they will gain more benefit upon purchase. When making a purchase, a customer values a product’s benefit higher than its function. For example, a customer doesn’t buy a drill to have a drill. He buys a drill to have the...
by Garret Norris | Dec 7, 2018 | Business Tips, Infographic
Are you wondering why your team is suffering from slow sales? Basically, this time of the month in Australia is where most consumers are either on vacation or just simply not visiting stores. That is, because of the humid and hot weather outside. Surprisingly, the...