The way technology has shaped the overall sales and marketing industry has put more power in the hands of salespeople to get closer to their target audience that they ever had before. Nowadays, various digital platforms can help a salesperson to reach their prospects...
Winston Churchill, one of the most fearless leaders of all time, once said: “You will never reach your destination if you stop and throw stones at every dog that barks”. And it’s meaning cannot be much truer than today. Now that we live in a technology-driven world,...
Every salesperson needs to learn how to tell and sell. Simply put, you need to know how to tell better stories to increase your sales numbers. I consider myself a storyteller, not a sales guy. Why stories are a primary way of building trust in sales: Sales...
One of the most crucial parts of the sales process is establishing a relationship with the target customers. For many decades, a lot of marketers has been challenged by this aspect, but one technological advancement has led to a new approach that many businesses have...
Attending in conferences and events related to your industry provides great opportunities to learn something new, and implement those before your competition do it. Though it can be an expensive proposition, events and conferences also allow you to monetise...
In order to measure the efficiency and effectivity of our sales process, a thorough analysis must be conducted in every stage of the sales pipeline. But what is sales pipeline anyway? A sales pipeline, as defined by sales management tool Pipedrive, is a visual and...
One of the most common yet often unnoticed process that most of us often experience on a daily basis is a negotiation. During an average day, people may negotiate with the bank manager over the terms of a business loan, or with a supplier about a problem with the raw...
Hearing stories is innate to us humans. Many of us surely have our own experiences of hearing good stories from our friends and family way back when were still young. In a way, hearing good stories can elicit powerful emphatic reactions, which results in a stronger...
There is no end to the books and blog posts you can find hawking selling techniques. And that’s a good thing. But many of the authors who post that content haven’t done the work needed to become an expert at the new landscape that sales professionals are...
Friends are one the people in our life that we treasure. To reference Maslow’s hierarchy of needs, having a friend is part of our love and belongingness needs. Ever since we were a child, many of us have that someone whom we can’t wait to share our newest interest,...