by Sarah El-Moselhi | Aug 11, 2020 | Business Tips, Latest Business News and Trends
Why Resilience Training? Pandemic, working from home, family, life, budgets – this year has certainly put the pressure on many of us in a way we have never seen before. How we faced the year that lay before us was different for each person. No wrong or right. Just...
by Sarah El-Moselhi | Jul 23, 2020 | Business Tips, Latest Business News and Trends
The physician and pharma account manager relationship has never been more crucial than now. COVID-19 is no longer a passing pandemic, key accounts need to look to the future and learn from the past. BACK THEN At the start of the 1930s, most medicines were still being...
by Sarah El-Moselhi | Jul 14, 2020 | Business Tips, Latest Business News and Trends
Organic Search is now the largest driver of Web Traffic, so why are you letting your SEO go? SEO and Organic Search results are business marketing gold. Since the pandemic of 2020 paid online ads have dropped dramatically, and as a result SEO and Organic searches...
by Sarah El-Moselhi | Jun 30, 2020 | Latest Business News and Trends
How Laughter in Leadership is Linked to Increased Productivity As I am writing this our boss is sending us jokes. Actually, I was writing a serious article, and equally as important, but sometimes you just need to LOL! Now when you’re at the helm of an organisation,...
by Sarah El-Moselhi | Jun 11, 2020 | Latest Business News and Trends
Never has customer trust been so important than now, during times of change, uncertainty and shifting behaviours. How do you define these times? That unique period in your life when you spent more time at home than any other time. That is, not because you chose to,...
by Garret Norris | Feb 21, 2019 | Business Tips, Infographic
What is SMART when it comes to Brand Positioning? Now you need to identify your brand’s uniqueness and determine what differentiates you from your competition. Firstly, determine how your brand is currently positioning itself. Secondly, identify your direct...
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