by Sienna Anderson | Jun 26, 2025 | Business Coaching, Sales Training
Let’s cut to the chase: your team isn’t hitting targets, motivation is patchy at best, and results just aren’t where they need to be. Sound familiar? If you’re a sales manager, business owner, or team leader, you’ve probably been here before. You’ve got a team...
by Sienna Anderson | Jun 11, 2025 | Sales Coaching, Sales Training
Trust is the real currency in Sales. You can have the best product, the slickest deck, and the most polished pitch—but if your prospect doesn’t trust you, the deal is already dead. The good news? You don’t need magic tricks or a psychology degree to...
by Sienna Anderson | Feb 18, 2025 | Business Tips
At the HBB Group, we know that when it comes to sales, intelligence is valuable—but it’s not the kind you’re thinking of. While IQ (intelligence quotient) helps with problem-solving, product knowledge, and strategic thinking, it’s EQ (emotional intelligence) that...
by Sienna Anderson | Jun 24, 2024 | Management and Leadership
Building a high-performance sales team is key to success in sales. Customers are increasingly expecting more, and generally start comparing quality, pricing and reviews before even approaching a seller. However, the sales experience is still one of the most important...
by Sienna Anderson | Feb 20, 2024 | Business Tips, Management and Leadership
CASE STUDY – “Comfortable and Underachieving” Sales Team of an International Manufacturer & Distributor of Building Products Initial situation Nearly all of the team conveyed a sense of ‘being quite comfortable’. Sales force productivity, ROI and...
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