Selling is not a cut-and-dried job. You need to have some understanding of what makes people tick, As well as what motivates them and what makes them prefer certain things over others. But also why they buy the way they do it in the first place. Crucially, some...
In business, something worth doing well is worth documenting. That is why you want to fully communicate all aspects of what customer service means to your business. And also to your employees and your customers. A customer service charter is a written policy that...
Trying to cut cost in your business budget is a valiant. And often necessary practice. After all, a few dollars saved on certain areas of your operations can amount to sizeable sums over time. However, how you save your business finances can make a huge difference in...
Keeping an engaged and enthusiastic sales team is the key to achieve high sales team performance. But it is one that requires balance as well. On the one hand, focusing too much on hard targets can lead to your salespeople getting burnt out. As well as risk losing...
Many business owners fall to the trap of offering the lowest price to influence their customer’s purchasing decision. But there is a cricual factor they do not realise. That is, now more than ever customers are buying from companies for more than just the product with...
Having insights about your sales performance is one thing, putting them into good use is another. Performing sales performance analysis is crucial as it gives you valuable insight into the inner-workings of your sales function. But also of your overall business....