Let’s face it: Landing a sale is very hard, but winning a customer over the phone is much harder. Because of the changing preferences of consumers these days, achieving a high call to sales conversion has also become tougher.

But that doesn’t mean that phone sales have lost their effectiveness. In fact, a study by Baylor University found out that it only takes a rough 7.5 hours to secure one referral or appointment through cold calling methods. But if you want to achieve or surpass that, you need to know how to maximise your agents’ skills and time.

In this infographic, we will discuss the different tips that you and your telesales agents can use to increase their effectiveness in selling over the phone.