Having insights about your sales performance is one thing, putting them into good use is another. Performing sales performance analysis is crucial as it gives you valuable insight into the inner-workings not only of your sales function but of your overall business. It helps you determine if you are meeting your sales goals by providing you an easy, measurable way to track your progress.

If you have one target that were not able to hit, then a sales performance analysis can help you drill down that specific thing that is stopping from achieving that particular goal. As a business owner, it is important that you know how to maximize your sales by leveraging all the sales data that you have. Read on as we discuss in this infographic the basics of sales performance analysis.

Business Owners’ Primer to Sales Performance Analysis